Isn’t Valentine’s Day a Christian day, named after a Christian saint? The Romans celebrated a holiday on February 14th to honor Juno Fructifier, Queen of the Roman gods and goddesses as well as goddess of marriage.
In one ritual, women would submit their names to a common box and men would each draw one out. These two would be a couple for the duration of the festival (and at times for the entire following year). Both rituals were designed to promote not only fertility, but also life generally.
February 15th & Feast of Lupercalia:
On February 15, Romans celebrated Luperaclia, honoring Faunus, god of fertility. Men would go to a grotto dedicated to Lupercal, the wolf god, located at the foot of Palatine Hill and where Romans believed that the founders of Rome, Romulus and Remus, were suckled by a she-wolf. The men would sacrifice a goat, don its skin, and run around, hitting women with small whips, an act which was supposed to ensure fertility.
St. Valentine, Christian Priest:
As with so many other holidays that have pagan roots, divination came to play an important role in the development of modern Valentine’s Day. People looked to all sorts of things, primarily in nature, in order to find some sign about who might become their mate for life — their One True Love. There were also, of course, things which came to be used to induce love or lust.
Today, capitalist commercialism is the biggest aspect of Valentine’s Day. Hundreds of millions of dollars are spent on chocolate, candies, flowers, dinners, hotel rooms, jewelry, and other gifts used to celebrate February 14th. There’s a lot of money to be made from people’s desire to commemorate the day. Only Christmas and Halloween come close in the way that modern commercialism has transformed and adopted an ancient pagan celebration.
The truth, though, is that American culture has so taken over Valentine’s Day that no amount of truth will be able to change things. Commercial interests make so much money from Valentine’s Day that they aren’t going to accept any changes that won’t lead to even more profits. Christians helped make Valentine’s Day a cultural holiday, and now it’s entirely out of their hands.
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